[Design Indaba 2012] Andrew Shoben on how a ‘design capital’ should view public art

Andrew Shoben makes art in public spaces. His artists’ collective Greyworld has become known for creating artwork in mostly urban spaces that resonates with many rather than an ‘arty’ few.
[Design Indaba 2012] Andrew Shoben on how a ‘design capital’ should view public art
So they famously tuned sets of street railings in cities around Europe so that when you ran a stick along them they played “The Girl from Ipanema”.

More recently, they created a public art installation for the launch of the Nokia N8 at Nokia World that allowed you to “splash” digital content onto a wall of LED lights using an app on the phone. Earlier this year, a large ‘ball of light’ become a ‘sun’ over London’s Trafalgar Square to give ‘Londoners a brighter start’ to an otherwise cold, dark and dreary Monday morning. The sun was commissioned by Tropicana fruit juice.

Shoben, a professor of public art at Goldsmiths University, was a guest speaker at the Design Indaba 2012 conference, currently taking place

BizcommunityWhat does public art contribute to city environments?
Andrew Shoben: Good public art creates several positive outcomes – a sense of place, and identity for an area and a local audience. It also creates thoughts – discussion, both positive and negative in areas of cities where often things can seem impersonal and distant. And, in Greyworld’s work, it creates an opportunity to play and to create.

BizcommunityHave most city administrations come around to its benefits or do you still experience resistance from time to time?
Shoben: City administrations appreciate the effect that good art can have. The problem is usually who chooses good art? There’s a lot of easy, anonymous, lowest common denominator bland work being commissioned. Shame.

BizcommunityHow would you measure the effectiveness of a public art installation?
Shoben: Well, there are the usual methods of polling and interviewing, media interest and suchlike. I like to sit and watch the audience as they interact with our installations. You quickly get an idea of how engaged or otherwise people are with your work.

BizcommunityWhy is so little public art installations taking place in more informal urban environments where most city dwellers now live?
Shoben: Those areas have always been Greyworld’s zones of preference. But you’re right, the town square, and the office forecourt are the kinds of “prestige” areas that have become the de facto place of art.

BizcommunityIn Cape Town, Coca-Cola has had a hugely successful public art initiative in the form of Cratefan – a ‘statue’, built with red Coke crates. To what extent is corporations becoming involved in public art and what do they need to keep in mind when they do?
Shoben: Corporations and wealthy individuals have always been involved in commissioning art. More and more, they have realised that they don’t need to paint a giant logo on it, or make it out of their product, for people to appreciate it, and find affection for the brand. “Sympathetic marketing”, a light touch, is much more suitable as consumers become even more savvy at recognising adverts.

BizcommunityCape Town is preparing for 2014 when it will take up the World Design Capital title. How much is public art a signal of a city’s design ‘health’ and what would you like a to see a ‘Design Capital’ do to stimulate public art?
Shoben: Public art certainly can reflect a city’s health – but it need not be confused with wealth. Public art doesn’t need to cost the earth; it needs to be well-thought-through, and relevant. The best way to do this is to involve the artists as early as possible in the process.

A Design Capital should think of art not just as a something placed in somewhere, but as a system – allow as many people as possible to interact, comment, create and even creatively destroy the city’s art elements.

All-terrain tyre mileage warranty a first for South Africa

The notion that you might get 80,000km of driving out of your tyres sounds like pure fiction, right? As for off-road tyres achieving that, well that’s bordering on science fiction. Or is it? Apparently not, because not only are Tiger Wheel & Tyre and Hankook offering an off-road tyre they say will reach 80,000km, but they’re taking it one step further and guaranteeing that it will.
The two companies announced their introduction of South Africa’s first mileage warranty on all-terrain tyres. The innovative warranty guarantees buyers that their all-terrain Hankook Dynapro AT-M RF10 tyres will reach 80,000km.

Says Ashley Cooper, Brand Executive of Hankook, “Drivers of all-terrain vehicles have long been asking for a tyre mileage warranty like those afforded to drivers of passenger vehicles and we’re pleased to be the first to offer just that.

“The challenge in getting a warranty like this to market was two-fold. Firstly, all-terrain tyres are subjected to far harsher demands than passenger tyres, so that requires superior construction, performance and durability of the tyre being warrantied. In the Hankook Dynapro AT-M RF10 tyre, we have the ultimate combination of these characteristics and a tyre that is up to the task. Secondly, it requires a partnership with a reputable retail partner and here we are fortunate to have Tiger Wheel & Tyre to fulfil this role.”

The warranty is straightforward and applies to the purchase of two or more Hankook Dynapro AT-M RF10 tyres in sizes 15 to 18 inch. Every 10 000km thereafter, the vehicle must be returned to Tiger Wheel & Tyre for tyre rotation, balancing and alignment checking. In addition, tyre pressure must be checked monthly and tyres inflated to the manufacturer’s specification.

In the event of the tyres not reaching the guaranteed 80,000 km, customers will receive credit towards a new or equivalent Hankook tyre of the same size. The compensation is based on a calculation against the mileage already used on the tyre and the usable tread life left, terms and conditions apply.

In addition to the peace-of-mind offered by the warranty, buyers stand to benefit from the superior performance of the tyres being warrantied. These premium all-terrain tyres for SUVs, 4x4s and bakkies, feature an innovative tread and sidewall design that offers the best grip and acceleration under all road conditions.

AAA student design wins Foodcorp Design Challenge 2012

On the opening day of the Design Indaba Expo, the Foodcorp Design Challenge 2012 announced its winning student entries. Challenged to engineer packaging, marketing and advertising concepts for local blue chip brands, Yum Yum Peanut Butter, Glenryck Pilchards, Ouma Rusks and Mageu Number 1, the first prize went to the AAA’s Tanya Reyneke.
AAA student design wins Foodcorp Design Challenge 2012
Reyneke is a second-year student at AAA School of Advertising. She won an Apple Mac laptop, R5000 plus R10 000 for her school, AAA (JHB), for her Yum Yum peanut butter packaging design.

Judged by Mike Schalit, co-founder of Net#work BBDO, Pepe Marais, executive creative director of Joe Public and graphic designer Richard Hart, co-owner of the design studio Disturbance, the competition finds the best design, based on originality, creativity, appeal and purchasing power. Students were asked to go beyond mere visuals to think about the brand’s overall packaging, marketing and advertising.

AAA student design wins Foodcorp Design Challenge 2012
Appealing and practical

One facet of her award-winning idea evolved the traditional bottle packaging into a clever squeeze-tube. Not only does this packaging concept make peanut butter an appealing and practical lunchbox snack, it makes the brand easy, fun and tactile for young children. It is also more hygienic as the design prevents breadcrumbs from getting into the product.

Reyneke also suggested making each branded peanut butter flavour a different character, ensuring that their products are easy to identify.

Marilyn Du Toit, AAA graphic design lecturer and Constance Smith, AAA copywriting lecturer selected the Yum Yum campaign for their students as they felt it best represented the principles covered in the second year curriculum.

“Practical solution”

Clive Loxton, creative faculty head from AAA comments, “It’s extraordinary for a second year student to win such an award at the Design Indaba. We’re extremely proud of her talent and dedicated work ethic.”

Pepe Marais selected Tanya as an outright winner during the first round, commenting, “Her idea is simply outstanding – being able to squeeze product from a tube is also a very practical solution.” Richard Hart described her idea as a “flash of brilliance” as it relied on the magic ingredient of creativity, “a simple, powerful idea.”

The second prize of R5000 went to Levi Tango from the Cape Peninsula University of Technology for Glenryck Pilchards redesign and the third prize of R2000 each, went to Inus Smuts and Leon Bester, also of CPUT, for Ouma Rusks ‘Whenever Forever’ advertising campaign.

Young Adult Medical Insurance – How To Get The Best Rate

As many as 40% of young adults aged 19-29 lack medical insurance. Yet for a healthy young adult, affordable young adult medical insurance is available. You just need to be willing to search a little bit for the best policy.

Options for Students

If you’re a student, you may still be able to obtain health coverage under your parents’ policies. The age limits for remaining on your parents’ policies varies by state, but is usually age 23-25. Check with your parents’ insurance company to see if this is a possibility.

Even if you’re too old, you may also be able to stay on your parents’ policies under the COBRA law. However, this option tends to be very expensive.

You can also check with your college to see if they offer an inexpensive policy for students.

Other Options

If you are no longer in school, you have other options for obtaining health insurance. You may have a job that offers health insurance as a benefit. If you do, compare their costs and benefits to a private policy.

Insurance through your employer usually is your best option, but it never hurts to comparison shop. Go to an insurance comparison website and see what kinds of rates you can get from a private insurance company. Be sure you compare more than just the monthly premium, though. Look also at …

* Deductibles

* Co-payments

* Percentage paid for doctors and hospitals

* The ability to choose your own health care provider

If you don’t have a job that offers benefits, or there’s a waiting period before your benefits kick in, you may qualify for coverage through a state program. Otherwise, you definitely need to look at private insurance.

If you graduated from college, check if your school’s alumni association offers health insurance. Another good option if you are in good health is buying a high-deductible policy with low monthly premiums.

Where to Get Cheap Young Adult Medical Insurance

Visitors Medical Insurance Canada

If you avail of the services of the visitor health insurance of Canada then you will be covered for any illness or accident while in Canada. Canada is a popular destination for foreign visitors because of its warm traditions and culture, excellent lifestyle and superb picturesque surroundings.

With strong economic background and ideal educational centers, Canada has emerged as a major hub for all foreigners. Canada is not only a common and popular vacation destination it has the strongest economy in the G8. The strong Canadian economy has ensured that Canada remains a hot spot for Business travelers, new immigrants, foreign workers, and international students.

Also, Canada is filled with scores of elderly people due to which a lot of quality medicinal treatments are required. Therefore there is lots of load on the medical situation in Canada. The Canadian health care expenses compete the US as the most expensive in the world.

Medical costs in Canada include ambulance, doctor visits, non-critical hospital stay costs, air ambulance and so on, which will approximately cost up to $100.

The medical expenses can become financially disastrous. To ensure your personal safety, the visitor medical insurance is highly recommended for all visitors to Canada The visitor medical insurance is also quite affordable.
An example of this is that an individual coverage for a 40 year old person can be bought for $4 per day and for the whole family for a mere $14 a day.

The Canadian insurance companies have developed the visitor health insurance plans for all the types of visitors to Canada. Business travelers, new migrants, students or employees coming from abroad and simple vacationers can take a plan that suits their needs at an affordable price.

Business travelers and tourists visiting Canada: Visitor medical insurance is necessary to cover the high costs of medical care. Medical help is provided for the visitors to Canada to pay for the expenses incurred due to sudden and unexpected medical conditions. Coverage is made available up to 89 years of age. Pre-existing medical conditions are not included in the coverage.

New immigrants to Canada: Immigrants to Canada are not eligible for provincial health insurance until they gain landed immigrant or permanent resident status.

Foreign workers in Canada: Canada suffers from labor shortage. This has created ample opportunities for the foreign workers to enter Canada on the basis of work visa. But, these work visas are issued only for a period of six months. Hence, it becomes important to purchase visitor health insurance to cover the medical costs for the time spent living in Canada on a temporary work visa.

Inpatriate Medical Insurance: Employers can provide visitor medical insurance to foreign workers by purchasing Inpatriate Medical Insurance. Inpatriate Medical Insurance can be purchased for the six month work visa. Inpatriate insurance can be purchased for durations as short as one month for workers who have already arrived in Canada. Single, Couple, or family coverage is also available. Inpatriate medical Insurance coverage differs from Visitors Medical Insurance as it provides excellent coverage for non-medical emergencies.

Visitors to Canada Emergency Medical Insurance: Foreign labors that are not provided coverage by their employers will be required to purchase private medical insurance. Visitors to Canada Emergency Medical Insurance is available for personal coverage for your entire work visa term in Canada. With the high cost of health care in Canada it is recommended that foreign worker purchase the best coverage amount. Single, spouse, or family coverage is also available herein.

Health and Hospital Insurance: This type of insurance provides International Students visiting Canada with complete health coverage. In addition to emergency medical coverage, non-emergency health costs and prescription drugs are also covered up to maximum amounts. Coverage can also be purchased for the students spouse and family while they are residing in Canada.

Emergency Medical Insurance: Similar in coverage as the health and hospital plan but does not cover non-emergency medical and prescription drugs are limited to a 30 day supply. Coverage can also be purchased for the students spouse and family while they are residing in Canada.

Make sure that you are safe and enjoy ‘peace of mind’ during you stay in Canada by purchasing medical insurance.

International students in Canada: Canada is the world leader in education. Many international students choose Canada as their destination for their education. Not all students are offered health insurance, only those who are eligible may have to wait at least for 3-4 months before the coverage becomes effective. Private visitor medical insurance will be required. International students can choose to purchase complete health and hospital insurance or only emergency visitor medical insurance.

Short Term Major Medical Insurance – Where To Get The Best Rate

If you’re between jobs or starting a new job and waiting for insurance coverage to begin, a short term major medical insurance policy may be just the protection you need.

These temporary plans offer health insurance coverage that usually lasts for 6 to 12 months and can cover one individual or an entire family. You may not need to use the coverage during this time, but are you willing to put your family’s health at risk if an accident or illness occurs?

Some Definitions

The “short term” part of a short term major medical policy means the policy lasts for no more than a year. But what does the “major medical” part mean?

Well, a major medical policy covers expenses related to accidents and major illnesses. For example, hospitalization would be covered but an annual physical would likely not be covered. In addition, you’ll usually have to pay a deductible and co-insurance before the insurance company begins to cover expenses.

Finding the Best Rates

Since short term major medical insurance policies are typically intended for people who are between jobs, the plans are designed to be affordable.

To help you find the best rate, you can go to an insurance comparison website. On these websites, you complete one application form and then you’ll get several short term health insurance quotes from multiple A-rated companies.

The best sites even have a chat feature so you can get answers to your insurance questions from an insurance expert. (See link below.)

Once you have your quotes, you can compare them and choose the one with the best rate. For usually no more cost than the average car payment, you will then have the peace of mind of knowing your family is protected. And even better, you can usually drop the coverage any time when your circumstances change and you no longer need it.

Affordable Temporary Medical Insurance – Where To Get The Best Rate

If you have any travel plans coming up, you need to think about buying an affordable temporary medical insurance policy. Even if you already have health coverage, a vacation far away from home is no place to find out that you aren’t covered.

And temporary medical insurance isn’t just for overseas trip. What if your regular insurance is an HMO or PPO? You may find that the hospital in the next state or even the next town won’t accept your coverage.

Consider a Travel Policy

Whether you’ll be gone for just a few days to several months, a travel insurance policy may be all you need. This type of policy will cover your medical expenses in case of an accident or medical emergency. They may also offer extra coverages such as …

* Travel assistance

* Trip cancellation and interruption

* Medical evacuation

* Lost or stolen luggage

* Accidental death

You can choose whether you want a policy for just major medical expenses (such as hospital room and board) or for all medical expenses (such as visits to a physician’s office).

Finding a Policy

To find an affordable temporary medical insurance policy, you can go to an insurance comparison website. At these sites you’ll fill out a simple online form with information about …

* The start date for the insurance

* How long you will need the insurance

* What coverages you want

* The amount you want to set as a maximum benefit

* The amount you want to set as a deductible

The insurance comparison website will then locate policies that meet your needs and will send you quotes. You can review the quotes and choose the one you like best.

Where to Get the Best Rate

Young Adult Medical Insurance – How To Get The Best Rate

Most employees show reluctance in selecting health plans, even though their company gives them the liberty to choose as per their needs. Their biggest concern is, having to pay higher deductibles for out-of-pocket expenses. Employees need to consider the basic reason for buying small business medical insurance, which is to cover costs that may be otherwise unaffordable. Certain preventive and crucial medical treatments may chalk out bills, which may cost double the amount without insurance. No matter how high or low your deductibles are, any health plan will help you save up substantially on medical expenses. However, it is advisable to limit your number of claims to the crucial ones, to avoid high premiums.

With small business health insurance, you will benefit from the deductible schemes. Unlike other insurances where an advanced issuance of deductibles is required, health plans give you the flexibility to pay up after benefiting from certain programs. Such plans will meet with emergency medical situations by catering to your immediate medical needs including preventive tests, prescribed drugs, and so on. In addition, there is a limitation to the expenses of all in-network services. Check with your insurance provider to know the borderline expenditure, which you will never cross no matter how high your out-of-pocket costs are. In choosing the right plan, you will need to see what benefits they provide without a deductible. Based on this, you may select a high deductible and low premium plan or vice versa.